The Truth About Skincare Ingredients: Why Most "Expert" Advice Gets It Wrong
The beauty industry is flooded with misinformation:
- Many "clean beauty" brands use unproven claims to scare consumers away from safe, effective ingredients.
- Dermatologists still recommend outdated formulations based on incomplete or old research.
- Most skincare influencers promoting "toxic ingredient" lists have never read a single clinical study.
This isn’t just annoying—it’s bad for consumers. From essential oils increasing UV damage to "hypoallergenic" labels slapped on irritant-filled products, misinformation is causing real harm.
The Science-Backed Reality
1. The FDA isn't Infallible
Fact: The FDA doesn’t verify claims like "non-comedogenic [3] " or "hypoallergenic."
Our standard: We test every product for pore-clogging potential and allergenicity (because you deserve data, not marketing).
2. The "Clean Beauty" Deception
Natural ≠ Safe: Lavender oil (a "clean beauty" darling) and essential oils [1] increase sun sensitivity dramatically, yet sunscreen—*the only proven anti-cancer skincare*—is demonized by influencers.
Real cancer risk: Essential oils like citrus and bergamot [5] contain photosensitizing compounds linked to higher melanoma rates. In fair-skinned people, even drinking too much orange juice is associated with increased risk of melanoma! [4]
3. Who’s Really Qualified?
Often, skin care advice comes from:
- Estheticians repeating brand propaganda
- Doctors relying on outdated research
- Influencers who think "chemical-free" is a scientific term
Our Ingredient Philosophy: No Fear, Just Facts
The "Never Ever" List
Our Natural No-Nos:
- Essential oils (lavender, citrus, bergamot): can cause invisible inflammation and UV damage [2][6][7]
- Irritating botanicals (witch hazel, cinnamon): Strip skin barriers, worsening redness.
- Pore-cloggers (coconut oil, jojoba oil), etc.): Feed acne and fungal overgrowth.
Our Synthetic Skips:
- Ceramides (yes, really): can clog pores in acne-prone users
- Parfum (fragrance): obviously we're against needless irritation!
- Anything banned in the E.U.
Our "Yes Please!" Ingredients
Reliably Effective and Research-Supported:
Soothing botanicals
- Centella asiatica: to reduce redness
- Aloe: to calm irritated skin
- Cucumber, plum, blackberry, and camellia seed oils: for non-comedogenic skin nourishment
- Turmeric: for its anti-inflammatory benefits
- Marshmallow root: for soothing over-stimulated skin
- Green, white and black tea extracts: for a skin-calming antioxidant boost
Low concentration liquid exfoliants:
- Glycolic acid: to help gently dissolve dead surface skin and reveal a brighter complexion
- Mandelic acid: for pore-clearing with less drying and irritation potential
- Lactic acid: for surface level and deeper pore exfoliation; suitable for sensitive and rosacea-prone skin
- Salicylic acid: to help clear and reduce pore-trapped oil
Research-backed actives
- THD (tetrahexyldecly ascorbate) Vitamin C: a stabler, gentler form of Vitamin C to help brighten and firm
- Retinol: to help reduce the appearance of fine lines and sun damage
- Niacinamide: to help gently reduce oil production and signs of inflammation
- Tranexamic acid: to help fade sun spots without irritating sensitive skin.
- Medical-grade petrolatum: purified 3x, certified polycyclic aromatic hydrocarbons (PAH)-free, research-backed for non-comedogenic sensitive skin barrier support
- Phenoxyethanol (<1%): A safe way to prevent mold/bacteria (yes, we’ve got the batch reports).
The Bottom Line
We’re not here to:
- Profit from your fear of "toxins."
- Chase viral trends.
- Formulate like scientists (because we are).
- Test like skeptics (first on our own sensitive skin).
- Share real research (not TikTok myths).
Your skin deserves better than internet hype. Have questions? We’ll give you answers—backed by 20+ years of data, not influencers.
Why Trust Us?
- Chemist-formulated: Every batch crafted by actual experts, not dabblers.
- Clinical rigor: Ingredients validated by unbiased published research.
- Self-tested by the women who make it: If we wouldn’t use it on our own rosacea/eczema/acne-prone skin, we won’t sell it.
Because skincare should actually help—not just hype.
of gentle, research-backed skin care
Citations:
- Pilot study to assess the dermal irritation and sensitization potential of essential oil, botanical extract, and botanical isolate fragrances in consumer products; Journal of the American Academy of Dermatology, Volume 72, Issue 5, AB32
- Sarkic, A., & Stappen, I. (2018). Essential oils and their single compounds in cosmetics—A critical review. Cosmetics, 5(1), 11.https://www.mdpi.com/253464
- Tory S, Nicole A, Nina S, Richard M, Comedogenicity in Cosmeceuticals: A Review of Clinical Relevance, Regulatory Gaps, and Future Directions, JAAD Reviews (2025), doi: https://doi.org/10.1016/j.jdrv.2025.09.002.
- A.R. Marley, M. Li, V.L. Champion, Y. Song, J. Han, X. Li, The association between citrus consumption and melanoma risk in the UK Biobank, British Journal of Dermatology, Volume 185, Issue 2, 1 August 2021, Pages 353–362, https://doi.org/10.1111/bjd.19896
- Accidental bullous phototoxic reactions to bergamot aromatherapy oil. Kaddu et. al 2001https://www.jaad.org/article/S0190-9622(01)80554-5/fulltext
- Bergamot (Citrus bergamia Risso et Poiteau) essential oil: Biological properties, cosmetic and medical use. A review. Forlot et. al 2011https://www.tandfonline.com/doi/abs/10.1080/10412905.2012.659527
- Volatile Compounds in Citrus Essential Oils: A Comprehensive Review. González-Mas et. al 2019https://www.frontiersin.org/articles/10.3389/fpls.2019.00012/full#h6
