non-pore-clogging ingredients
It's very interesting when we read the ingredients lists of other brands, particularly those products marketed to acne sufferers.
It took us SO MUCH TIME and testing (on ourselves, not animals) to narrow down our ingredients to only ones that didn't clog our pores. Most lists you can find online that rate the pore-clogging potential (aka comedogenicity) of ingredients are simply wrong and not based on good science.
How do we know? Well, at first we started formulating with some "theoretically" non-pore-clogging ingredients like ceramides, cetearyl alcohol, etc., and guess what? We broke out. Then we removed those as well as dozens of other common pore-clogging culprits from consideration. And clearer skin and happier pores followed.
Our point is, we aren't convinced other brands are actually testing their products enough to make the claims they're making. And that's not a far-fetched conspiracy theory. It's reasonable, because non-comedogenicity claims aren't regulated. This puts the breakout-prone among us at a true disadvantage.
We are above all committed to helping people who've been wronged in the past by false claims that led to unnecessary breakouts!
research-backed actives gentle enough for daily use
We're also committed to cheering up people with sensitive skin who feel sad about the woefully small variety of options on the market that are both gentle and effective.
Many of us have ended up angering our skin by over-experimenting with strong active ingredients and ending up red, flaky, and irritated. We've also perhaps decided a certain active ingredient just isn't for us after just one bad experience.
Flower Cloud skin care provides optimal levels of active ingredients at concentrations mild enough for daily use, and our serums are beloved for their user-friendliness.
great skin without the guesswork
answer a few short questions and learn your ideal ingredients and options
cruelty-free and vegan makeup
because we love it when things are both beautiful and practical, we offer lightweight, easily blendable cosmetic formulas!
all of which we've tailored to your particular undertone so you never have to wonder if a shade will work for you